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Sell to Survive, by Grant Cardone
Download PDF Sell to Survive, by Grant Cardone
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The ability to sell others is as critical to your success as food, water, and oxygen is to life. Every person on this planet is required to sell others on their ideas to advance themselves and their goals. The skill of selling is a MUST for promoting yourself, your business, and your ideas. Most people think that if they do a better job and work hard they'll get raises and promotions, but the only people that are getting promoted in life are those that are able to most successfully sell their ideas to others. The number one reason a business fails isn't because of a shortage of capital. Businesses fail because of the inability to sell ideas, products, and services to the public in quantities great enough to ensure its success. This book is a favorite for sales people, but it's also written for those that do not consider themselves sales people but who want to achieve more success in their life. This book is about how to get more done in your life through selling and to show the reader how success is impossible without understanding the concepts of selling. Incredibly simple ways to sell any product or idea to anyone at any time. How to get others to "buy in" and agree with your ideas and get behind you and help you. Strategies that will ensure you are successful in life and show you exactly how to get to where you want to go. How to eliminate confrontation and end disagreements with your words and your attitude. What the "greats" do to be persuasive. The only reason people don't like sales. How to predict what others will do and say. How to build trust, how to separate yourself from the average. Why your prospect gets weird around money. How to "hard sell" without using pressure. AND MORE! This is a fresh look at selling and how to use this forgotten art in a respectful, ethical way to get everything you want in life no matter how bad the economy is. You'll be able to Sell to Survive. You're life depends on it.
- Sales Rank: #102626 in Books
- Published on: 2008
- Binding: Paperback
- 244 pages
Most helpful customer reviews
8 of 9 people found the following review helpful.
This Book Is Core Knowledge
By Douglas M. Quayle
I am active duty military, former Army but now flying Special Operations aircraft for the Air Force. The only reason that comment is relevant to this review is to point out that I am not some basic middle class worker-bee with a limited perspective.
Prior to coming back on active duty, due to the war, I ran a few successful businesses, and I WAS the sales department.
I spent a year selling cars before all of that, so I have a fundamental background on what it feels like to be a newbie "green-pea" and trying to learn what this "freaky magic" of sales fundamentals really means.
The bosses used to say "get back to basics", but if you don't know what that means, it's a wasted tip.
READ THIS BOOK.
Think about what it tells you.
There is a point in the book where you hear that EVERYONE is on commission. Even if you are salaried, like I am, you ARE on commission.
Your actions result in results at work, right?
Guess what? As the scheduler in my squadron, if you don't think that my actions have an impact on what comes my way next week/month/year, you are nuts.
As an MC-130 Flight Engineer flying a combat aircraft built in 1966 (same plane that was shot up in Vietnam) a mere 500 feet off the deck at 250 knots at 155,000 pounds in mountain canyons...at night...lights out...on NVGs, if you think for one moment that if I have an emergency situation requiring IMMEDIATE action, that I don't need to understand the psychology of how to get my fellow crew members to see MY value/benefit proposition to the emergency procedure execution, then you don't understand what a "commission" truly is.
We are ALL on commission
If you are a parent, you are on STRAIGHT commission.
READ the book. Then get 10X Rule and "If You're Not First, You're Last" on audio
And listen in the car all the time. It will change your perspective and change how you see human interactions. You will gain a new set of eyes as to how and why people do what people do.
How they get to "YES"
And why they don't make it there.
Whether your paycheck or your happiness depend on getting others to agree with your idea, you will get something out of this book.
I promise.
IF you have eyes to see. And ears to hear.
4 of 4 people found the following review helpful.
Fast Read-Big Changes
By pennyroyal
I went to a Cardone seminar with several other salespeople from work. By lunchtime that day, I couldn't wait to get his books on my Kindle. I bought all three that are available and gobbled them up (with my eyes, of course). I highly recommend. I was still green to sales but after the seminar and book I LITERALLY DOUBLED my sales that very month.
If you're studying sales, this book definitely needs to be in your collection. It doesn't take long to read so you can put it into practice right away and read it over on a regular basis. Best of all, it contains, real, simple, actionable, tangible, things you can do TODAY that will change your numbers forever. Go ahead and get it, it absolutey will be a plus in your life. Thank you Grant!
4 of 4 people found the following review helpful.
Awesome book for those completely new to selling!
By BigEasyReader
I enjoyed the book and thought it was pretty good, while it does offer some nuggets of game for the veteran salesman it is mostly a useful resource to someone who is brand new to sales.
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